No matter where you are or what kind of library you’re in, times are tough and money’s tight. Your library budgets are most likely getting slashed, and it’s quite likely that your patron’s wallets are a little less thick than they used to be, too. We all know that in dark economic times, more and more people turn to our institutions for help and entertainment, but it’s not always clear how we can best help them – and ourselves – when we have seemingly fewer resources with which to do so. This series of short presentations will hopefully help you brainstorm some creative ways you can add value to the services you provide, without adding more stress to your budget!

Part 3: Spreading the Word with Free Online Tools

Once you’ve got great programming and new tools in place, just how do you let your patrons know about it? In times like these, we’re not exactly able to take out full page ads in the local paper, and even printing up a few hundred flyers may be out of the reach for our budgets. In this talk, we’ll explore ways you can use blogs and social networks like twitter and facebook to promote your library’s collection and programs.

Friday, Februrary 19, 2010
12:00 9.m. – 2:00 p.m.
Online

For additional details and registration information visit: Hot Tools for Tough Times: Spreading the Word with Free Online Tools